Monday, October 5, 2009

Blog #6 Gender in advertising


This ad is for selling shampoo. The target audience is for women. It is trying to sell the shampoo by suggesting that if you use the shampoo not only will your hair look this good but so will your body. We live in such a culture that magazines and tv try to make it seem like you are not good enough or pretty if you are not skinny or have big boobs. Most famous celebs have cosmetic surgeries to enhance their bodies like this model does to make themselves appear 'beautiful'. Women's bodies are shown off in many ads to promote their product. Why does it always have to be women who show off everything and why do we have to feel like we have to live up to the expectations of trying to look super model cute. Those people did not get that way on their own. It is impossible to look like the person in this ad by using the shampoo. Shampoo only works on your hair not your body.
Women exist for many more reasons than to just have a baby. Contraceptions should be an option, as well as abortion. Wether anyone does or does not believe in abortion, I think it should be kept legalized. Because if it is legal, it will be done unsafe and illegally anyway. And it also hinders women's choices they have over their own body. It would just be another way to try and control and put down women, just like in the old days when women were not allowed to have credit card or even money.

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